Tilt Coffeeshop
Coffee and an atmosphere that is part coffee house part lounge and your office away from your office. A space that boast an incredible art collection of local artist, amazing music, baristas from the community and an owner with success running through his veins. Tilt was born and I was asked to give Tilt an image, an identity, I jumped all over this challenge!
I set out to create a brand, an identity, that was multipurpose, that was unique and that spoke of the vision for the coffee shop that was shared with me. I knew the identity would be placed on everything from stickers, to t-shirts, to hats and anything else that could be printed on.
The coffee cups lend the perfect image to the notion of “tilting everything in your favor”, the tagline for Tilt. The incomplete lines and unfinished feeling of the cups perfectly depict both the building and decor of Tilt. A simple, clean font was chosen for its ability to be used in multiple applications.
I was also tasked to create the website, several fliers and a couple of business cards for Tilt as well.
Overall, this was an exciting project and all pieces designed by playground have gotten amazing reviews!